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<title>Nonprofit Jungle: Guide to Smart Communications</title>
<link>http://www.bigducknyc.com</link>
<description>Insights into issues facing nonprofits, helpful resources, and simple actions you can take to improve your communications efforts.</description>
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<copyright>2008</copyright>
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<itunes:subtitle>Insights into issues facing nonprofits, helpful resources, and simple actions you can take to improve your communications efforts.</itunes:subtitle>
<itunes:summary>Insights into issues facing nonprofits, helpful resources, and simple actions you can take to improve your communications efforts.</itunes:summary>
<itunes:category text="Government &amp; Organizations">
	<itunes:category text="Non-Profit" />
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<itunes:category text="Business">
	<itunes:category text="Management &amp; Marketing" />
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<itunes:keywords>nonprofit, non-profit, non profit, not-for-profit, communications, branding, website, design, web strategy, social media, fundraising, raising money, online outreach</itunes:keywords>
<itunes:author>Big Duck</itunes:author>
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<title>Nonprofit Jungle: Guide to Smart Communications</title>
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<itunes:explicit>Clean</itunes:explicit>
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<title>Writing for the Web--Less is more</title>
<link>http://bigduck.libsyn.com/index.php?post_id=334900#</link>
<description><![CDATA[Learn to say more with less when writing for the web. Use these best practices and tools to make sure you're getting your message across online.]]></description>
<category>web</category>
<pubDate>Thu, 1 May 2008 19:57:00 GMT</pubDate>
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<itunes:subtitle>Learn to say more with less when writing for the web. Use these best practices and tools to make sure you're getting your messa</itunes:subtitle>
<itunes:explicit>Clean</itunes:explicit>
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<title>Names and Acronyms--Look before you leap</title>
<link>http://bigduck.libsyn.com/index.php?post_id=331967#</link>
<description><![CDATA[Before you settle on a shortcut for your name, consider the risks and implications.]]></description>
<category>branding</category>
<pubDate>Wed, 23 Apr 2008 19:42:00 GMT</pubDate>
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<itunes:keywords>acronym, acronyms, branding, brand identity, name, organization name, initials, tagline, nonprofit</itunes:keywords>
<itunes:author>Big Duck</itunes:author>
<itunes:subtitle>Before you settle on a shortcut for your name, consider the risks and implications.</itunes:subtitle>
<itunes:explicit>Clean</itunes:explicit>
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<title>Holistic Communications--More than the immediate project</title>
<link>http://bigduck.libsyn.com/index.php?post_id=326096#</link>
<description><![CDATA[When creating that website, annual report, brochure, or other communications piece, taking a step back to survey the 'bigger picture' and think strategically can dramatically improve results.]]></description>
<category>strategy</category>
<pubDate>Mon, 7 Apr 2008 16:50:00 GMT</pubDate>
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<itunes:keywords>communications strategy, materials development, survey, collateral, web design, annual report, nonprofit communications</itunes:keywords>
<itunes:author>Big Duck</itunes:author>
<itunes:subtitle>When creating that website, annual report, or other communications piece, take a step back to survey the 'bigger picture'.</itunes:subtitle>
<itunes:explicit>Clean</itunes:explicit>
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<title>Diversify your fundraising--Attracting individual donors</title>
<link>http://bigduck.libsyn.com/index.php?post_id=321958#</link>
<description><![CDATA[Adding email and online banners to your year-end annual appeal can reap great rewards. In this cast we will outline how Parent Project Muscular Dystrophy reached a broader base of donors with a few simple tools. <br/>]]></description>
<category>fundraising</category>
<pubDate>Wed, 26 Mar 2008 18:49:00 GMT</pubDate>
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<itunes:keywords>fundraising, nonprofits, year-end appeal, appeal, donor, online fundraising, direct mail, email</itunes:keywords>
<itunes:author>Big Duck</itunes:author>
<itunes:subtitle>Adding email and online banners to your year-end annual appeal can reap great rewards and reach a broader base of donors.</itunes:subtitle>
<itunes:explicit>Clean</itunes:explicit>
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